Growth / Paid Media

Every dirham
working harder.

Meta, Google, and TikTok campaigns built, managed, and optimised for F&B, retail, and e-commerce in the Arab market. You pay the ad spend, we make it work.

Get in Touch About Paid Media

What we deliver

CS

Campaign Strategy

We start with your business goals and build backward. Every campaign has a clear objective, audience, and success metric before a single dirham is spent.

MI

Meta & Instagram Ads

Full-funnel campaigns built for the Arab market, awareness to conversion. Arabic, English, or bilingual creative and copy.

GA

Google Ads

Search, display, Shopping, and YouTube, built around how your customers actually look for what you sell.

TK

TikTok Ads

Creative-led campaigns for TikTok's MENA audience. Built to perform in-feed, not just look good in a deck.

AB

A/B Testing

Systematic creative and audience testing built into every campaign, so budgets shift toward what works and away from what doesn't.

RO

Reporting & Optimisation

Clear, regular reporting tied to business outcomes, not just impressions. Weekly optimisation cycles to keep performance moving.

Launching soon?

We build your paid media infrastructure from day one.

Your first campaigns set the baseline. We make sure they're built correctly: the right structure, the right audiences, the right tracking, so you're not rebuilding from scratch six months in.

See it in action

Case study: F&B brand, MENA

15,000 new customers. One quarter. Multi-channel paid campaign across Meta, Google, and TikTok.

Problem

An F&B brand with strong product and no digital acquisition engine. Organic reach was declining and they needed a scalable way to bring in new customers.

Solution

Full paid media build across Meta, Google, and TikTok: audience strategy, creative production, campaign structure, A/B testing, and continuous optimisation throughout the quarter.

Result

15,000+ new customers acquired in a single quarter. 150% increase in sales, part of a wider 360° campaign also covering PR, influencer, and content.

Make your ad spend work.

Start with a free 20-minute call. We'll look at what you're currently running and tell you exactly where the opportunity is.